2020 has given us more new workout trends than we can count, and some of them have been ruling the world of activewear. These three crazes have taken over our workout wardrobe this year, and we expect they’ll be going strong in 2021 as well.
Judging by what we’ve seen in 2020, maternity lines will be the next big thing in the world of activewear. Nike and Adidas both launched their first pregnancy collections this year, and it’s just a matter of time before other leading brands follow suit.
Eco-friendly brands aren’t a novelty in the world of activewear, but they’ve been going stronger than ever this year. Girlfriend Collective established itself as one of the leaders in this field, but Outdoor Voices and Patagonia also experienced a huge boom.
2020 has also been the year of many firsts, as numerous beloved brands entered the activewear scene. Mango, Cos, and Aerie are only some of many brands to recognize the potential of workout clothes and introduce brand-new activewear lines to the world.