Almost a year after relaunching her athleisure brand, Beyoncé announced that a second collection will be arriving on October 30.
The singer made the announcement on Instagram with a colorful photo of a poppy field with the text “THIS IS MY PARK.”
Ivy Park first launched in Topshop in 2014, but Beyoncé split from the clothing company and attained full ownership in 2018. Not long after, she announced a partnership with Adidas and her new role as a creative partner. “This is the partnership of a lifetime for me,” she said at the time. “Adidas has had tremendous success in pushing creative boundaries. We share a philosophy that puts creativity, growth, and social responsibility at the forefront of business.”
Queen Bey first launched the Ivy Park x Adidas collection in January and it included sportswear for workouts and athleisure ranging from $25 to $170. The collection featured burgundy, orange, and cream-colored pieces.
Back in January Beyoncé told Elle that the collection reflects her style, “It incorporates my personal style and expands that to include something for everyone…I love experimenting with fashion, mixing high and low, sportswear with couture, even masculine and feminine. This new line is fun and lends itself to creativity, the ultimate power.”
There haven’t been any further details about what the collection will offer.
