3 Up-and-Coming Fitness Companies

We’re living in an entrepreneurial market and fitness is a growing industry in terms of tech, clothing lines, and content creation. If you like to keep your finger on the startup pulse, or you like to be the first to know about fitness trends, then you probably like to keep an eye on fitness startups and such. So, here are three up-and-coming fitness companies to watch out for!

Virtuagym

Dutch software Virtuagym is an all-in-one tracking and training app that provides personalized workouts, challenges, and goals to meet to help you stay in shape both at home and in the gym. With high-tech being the new frontier of our lives, this company valued at over 10 million dollars has a product that’s worth giving a try.

Lever Health

Unlike the many health tech companies which employ AI and fully digital tracking to try to help you build healthier habits, Lever Health takes a more humanistic approach by matching you with a personal coach and trainer. You’ll get one-on-one sessions with a professional health coach who can help you build a plan to reach your individual health goals.

Peloton

Peloton works up the community aspect of a good fitness routine. That is, its driving force is the belief that people get better with encouragement and help from others who are working out at the same time using the same routines. So, you can interact with others on the app in various ways.